GEVA and Richard Moore Associates are partnering to support Vietnamese businesses in accessing developed markets.
The GEVA Project is delighted to announce its partnership with Richard Moore Associates — one of Vietnam’s leading brand strategy consulting firms with over 30 years of experience working alongside many major and reputable Vietnamese brands such as Vietjet Air, VPBank, Napas, and Kangaroo, contributing to building and strengthening their position in both domestic and international markets.
Within the framework of this collaboration, during the project’s training period, Richard Moore Associates will work with GEVA to deliver joint training sessions and provide in-depth one-on-one consulting for 23 businesses from three sectors — coffee, spices, and nuts — participating in the Green Export Incubation and Acceleration Program.
The program aims to support businesses to:
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Refine and adjust their export brand strategies under their own private labels.
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Integrate green elements into their branding.
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Enhance competitiveness and expand access to high-end export markets.
The partnership between GEVA and Richard Moore Associates marks an important step forward, offering practical opportunities for Vietnamese small and medium-sized enterprises to not only strengthen their branding capabilities but also progressively develop in a green and sustainable direction, in line with global trends.
We believe that the collaboration with Richard Moore Associates will help lay a solid foundation to accelerate the green transformation in the branding and export activities of Vietnamese businesses.
Let’s join GEVA in driving the green export journey for Vietnamese agricultural businesses.
About GEVA:
The program “Incubating and Accelerating Green Exports through Voluntary Sustainability Standards (VSS)” is funded by the Swiss Government and co-managed by the International Trade Centre (ITC) and the Vietnam Trade Promotion Agency (VIETRADE), Ministry of Industry and Trade. It is operated by KisStartup JSC during the period from April 2025 to April 2026.
The project aims to enhance the green export capacity of Vietnamese businesses (through the application of VSS) via a series of training, consulting, incubation–acceleration, and international market connection activities, helping businesses meet the increasingly stringent requirements of global markets.
For any inquiries, please contact:
Fanpage: GreenExport Vietnam
Website: https://greenexport.vn/vi
Email: hello@kisstartup.com
Phone: (+84) 0392161403 (Mr. Hieu)